99% of people are either Android or iPhone, but its just because a few years ago Microsoft made the mistake of not showing a lot of ads (if any) of the windows phone (in the UK) and android ads for phones were always advertised and because it was cheap to buy most bought them kind of phones (me included) to be honest I never heard of a windows phone. One day my iPhone broke, so couldn't afford another so I got a cheap android. This went on for years...then one day I saw the 520. Didn't do any research and the price back then was a hundred and twenty pounds which is a typical affordable price for a standard smart phone. Being curious I decided to give it a try. I did and loved it. No more "force closures" due to low ram, no more bugs, smooth operating system. No freezing. I loved it so much I bought 1520 on credit. Still haven't started to pay it off tho but wow. I love it. And today I picked up an iPhone 5s for the first ever time. It just looked a "pathetic" attempt to be a smart phone. So small. I can never go below a 6" phone now.