Why doesn't the Windows store have Snapchat?

[WPCentral Question]

why doesn't windows store have snapchat?

Other type of app store has snapchat why doesn't windows?!?!? This is pissing me off and pissing others off too!!!

 

[xandros9]

re:

Snapchat simply hasn't bothered to make an app, and they have shot down all 3rd-party solutions.

Why? It can be for any variety of reasons, nefarious or otherwise. Probably not wanting to bother (cost/benefit here)