Ha, I'm getting Xbox One + 2nd controller + Titanfall + "yet to be defined AAA title" + a 1 year subscription to a local gaming magazine for the basic retail price of an Xbox One around here (530€).
That said, I was too impatient to wait for X1 to actually launch here, so I just imported one from Germany, but when that local preorder with the above bonuses arrive, I will take the goodies (mostly games and 2nd controller) out of it and sell it to my friend for cheaper than what he could get it from a store. Everyone wins!