Apples and Oranges. While King simply copied the gameplay aspect from bejeweled (match three), they did create their own brand, graphics and game. It's merely a "me too" game/app.
What this chinese company did is different. It's not the identical gameplay that makes this outrageous but the fact that they blatanly copied the resources (i.e. images, graphics) and even have the audacity to steal the name, which King has trademarked.
Technically King would have to file a complaint to accord to the DMCA, but I find it worrying that such a blatant effort on infringing copyright and trademark made it through the "oh-so-superior" certification process of the MS Marketplace which is often hyped by fanboys.
Regarding the issue of King not releasing CCS for Windows Phone:
1. Go play bejeweled or any other match 3 game. Same basic gameplay, different name and different graphics.
2. King is a company. It is their decission to release the game for our platform or not. They do not owe us anything, people should stop acting so entitled. It's harsh, but that's how the free world works. We, nor MS nor anyone als can and should force king to make their game for us. If they don't, they have their reasons. Even if that reason is "we hate you".
u r really mistaking.
its not just about King or someone specific.
same things happened with Subway Surfers.
some guy also patched the game and release for lower end devices, which is working fine.
not only that, he is updating and matching it with current releases.
i just dont like the idea that, these companies are doing it purposefully, and certainly not the purpose as u said "we hate you".
just go away if u r so much worried about intellectual rights. u r not living in this world.
if u have time and wanna see what happens in the world, just search google for patent infringments, u won't be able to sleep for months not days while reading the news.
just check out the fight between Samsung n Apple. once it was decided that Samsung made mistakes, they went into fight with apple in every other country. why?
whether Intellectual property differs in next country? they just wanted to fight, and prolong the decisions so that they would be able to make business in that period also.