Rakeeshj
New member
Astoria/Islandwood can't come out quick enough
I don't think that will be a panacea. Porting the app is just one slice of pie, but the whole pie is much bigger. Most of the costs come from ongoing support, which if your company cares anything about its brand, it won't release an app and then not support the platform it's running on. Banks were the first to remove their apps, even after the porting work had already been done, because there weren't enough users to justify the support costs, and leaving it derelict poses a direct security threat, so it had to be removed. Other non-banking organizations have done the same thing and for the same reason. Those who haven't end up with situations where the app hasn't been updated in months/years where the Android/iOS versions continue to receive updates.
Besides, even if this did accomplish what you think it will (which it won't) it will just make developers have no reason to target the platform with native apps. When IBM tried making OS/2 compatible with Windows apps, then people stopped creating OS/2 apps, and the whole OS died in the market. This is why when companies want to promote their platform, they usually do the opposite of what Microsoft is trying here. For example, four years ago Google created a framework that made it easy to port Android apps to iOS, rather than the other way around.