Microsoft has (rightly) identified Google as the principal barrier to real innovation in Internet content and multi-platform devices.
Google works to make non-Google platforms "break" on its services, as a lock-in to Google services... So much for "don't be evil."
The next phase of the "Scroogle" and "DroidRage" campaigns should be an illustration of how Google services don't work well on Windows Phone or iOS, but work best on Android. Then, Microsoft should demonstrate how Bing, SkyDrive, Outlook.com and other services work equally well across platforms.
Finish it up with "we know you'll choose Windows Phone and Windows 8 because you WANT to, not because you have to. Google clearly doesn't feel the same way about their OSes."
Google works to make non-Google platforms "break" on its services, as a lock-in to Google services... So much for "don't be evil."
The next phase of the "Scroogle" and "DroidRage" campaigns should be an illustration of how Google services don't work well on Windows Phone or iOS, but work best on Android. Then, Microsoft should demonstrate how Bing, SkyDrive, Outlook.com and other services work equally well across platforms.
Finish it up with "we know you'll choose Windows Phone and Windows 8 because you WANT to, not because you have to. Google clearly doesn't feel the same way about their OSes."