How Would You Rate the US Launch of the 920?

TheBigJMoney

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Nov 10, 2012
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As someone who was part of the original "frenzy" of the iPhone 3g, I've been thinking a bit about the launch of the Nokia 920. For a "flagship" device with the fortunes of Nokia and (to an extent) Microsoft riding on the success of the phone and its OS, I think it's been a study in failure.

The phone has little presence in stores, CS reps at AT&T had little (if not contradictory) information on the free charger, and the in store availability of stock was too limited. One of the things this phone needs/needed was to create some "buzz" that drove people to the stores. The phone and platform is already ice skating uphill in a windstorm and as far as I can tell the only promotional thing they've done right is with pricing.

Obviously it's only been a few days, but they really need to get on the ball as we enter the holiday season in the U.S.
 

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