1. Jas00555's Avatar
    Google to become Alphabet Inc in shakeup | Top News | Reuters.com

    Well, I must say that this was an interesting way to end my Monday. Apparently Google is taking their moon shot projects and other non-successful divisions into other companies under an umbrella company known as Alphabet.

    I'm curious to know how this setup will work. Co CEOs usually kill companies and splitting Google into a smaller subsidiary may have just made it easier for the EU to make them split them up even more.

    Interesting times!
    Laura Knotek likes this.
    08-10-2015 05:09 PM
  2. Jas00555's Avatar
    Nobody correct me, i meant alphabet

    Edit: thanks for fixing that Laura. You beat me to it.
    08-10-2015 05:09 PM
  3. Laura Knotek's Avatar
    Nobody correct me, i meant alphabet
    I've edited the title.
    Jas00555 likes this.
    08-10-2015 05:11 PM
  4. dkediger's Avatar
    Man, there is sooo much fun to be had in this. The business rationale makes sense, but holy hell is that a bad name. Did all the bad product naming folks leave Microsoft and get jobs at Google? Also, apparently there is a German company Alphabet International - so an EU based similar named company. Seems like we've heard this story before....
    08-11-2015 08:33 AM
  5. dkediger's Avatar
    And now, for the fun part:

    "Google executives Larry Page, Eric Schmidt, and Sergey Brin announce 'Alphabet', a new parent company for Google's myriad products, at a press conference Monday."

    (The physical resemblances are uncanny...)
    stokes1510 and Jas00555 like this.
    08-11-2015 08:37 AM
  6. dkediger's Avatar
    Amazing cross-branding potential:

    "Google Search Results Brought to You by the Letter 'C'"
    stokes1510 and Jas00555 like this.
    08-11-2015 08:40 AM

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