In many ways, I think that buying iOS or Android is actually settling.
While I really like the fluidity of WP7, and think it is probably the ideal phone OS for the average user, after using an HTC Surround for 1.5 months as a primary phone I'd be settling to use a newer one over my high-end Androids.
I know that most of you do not care about this, and will just tell me to F off and go back to my androids, but I do truly love the WP7 concept, and think that with very little tweaking it will be the optimal OS for the majority of people.
BUT, if you constantly antagonize everyone who suggests room for improvement within the OS then there will NEVER be a great number of people coming to the ecosystem, and it will stagnate and die before it offers enough for everyone to switch over.
My reasons I'd personally be "Settling" for WP7
1- Alternate keyboards (Swype is my favored)
2- Dolphin HD Browser
3- Seeing my full week calendar at a glance on my homescreen
4- Great notification system
5- Easy power toggles for wifi, bluetooth, brightness, GPS, flashlight
6- Easy access to detailed battery status
7- Knowing what apps/systems have drained my battery
8- Persistent status bar that does not require constant tapping to see any battery levels, and wifi/network/bluetooth status, also the number of apps that completely disable the status bar is staggering in WP7
9- Widget to monitor my data usage
10- Free turn by turn navigation (I know Nokia has this but that's all)
11- I think Google Maps is smoother and easier to use than Bing maps personally
12- Swipepad keeps between 12-24 of my desired apps literally just a swipe away from ANYWHERE in the OS
13- Persistent calculator on my homescreen, NEVER more than a button tap and swipe away
14- Emulators
15- Good free apps (Not free, but I can't live without Worms from EA either)
My favoured aspects of WP7
1. Great access to music from lockscreen and persistent music controls in volume settings
2. Zune media player is awesome (NEEDS an audio equallizer, and I was pissed that HTC pulled their Sound Enhancer before I got the phone)
3. The image, audio, and local search options are extremely amazing integration, but I wish the hardwired search button would search the marketplace or zune while in the app.
4. The only times I've actually kept up with Facebook is the time that I was using my WP7 because of the great integration
5. The podcasts are better integrated than even iPhone in my opinion. (Android has zero good free podcast managers)
What I don't like about WP7 (Not what is missing)
1. Web browsing, I truly think IE9 is the worst mobile browser I've used (Granted I hate using all stock browsers, and only Android gives me the option of changing the default browser).
The tab/bookmark access are hidden in the tiny dots at the bottom of the screen, and all the text looks crazy wierd with no consistency within browser windows.