This thread is about the #MobileEquality online social movement. Please read below for details and then head to the official Twitter account (@MobileEquality)
A few months ago we organized an online social movement (the #SaveXboxWP movement, described
here) to encourage the development of Xbox games on Windows Phone. The movement has had a lot of success on Twitter, garnering replies from Microsoft Studios, Ubisoft, and others.
In light of Tinder
recently forcing Microsoft to remove Rudy Huyn's excellent 6tindr 3rd-party substitute from the Store, I think it's a good idea to start a similar, but more general, movement to encourage companies that don't currently have official apps on Windows Phone to support the platform. In the past, other users and I have used the #MobileEquality hashtag to call out companies like Grindr and Geico to port their iOS and Android apps over to Windows Phone. Using this hashtag enables us to keep track of the tweets of other WPcentral activists, regardless of what company they are calling out, and re-tweet them in support.
WPcentral has
recently given a lot of attention to the 'app problem' as well. Feel free to post below the Twitter handles of companies you want to call out, and then feel free to search Twitter for #MobileEquality to re-tweet your comrades' tweets too.
Update: All of the online pressure seems to have knocked some sense into Tinder: they are now
working with Rudy to make an official Tinder app for Windows Phone. Given this success story, we think it's a good idea to target other companies, but with a uniform attack strategy in which we all tweet at a particular target for greater effect. I will update this post here with the current target as it changes.
Current Target: All companies are fair game. Feel free to tweet to them asking them to make a Windows Phone app. Be sure to include #MobileEquality in your tweet. Remember, at any time you can click this
link to search directly for other #MobileEquality tweets.
