Do you think that Microsoft's Surface Laptop is going to give a tough competition to Apple's Mac?
I don't think that it will make a huge impact to the sales of Macs. I think that the Mac users are fairly loyal to the brand/OS/Ecosystem. Just because Microsoft introduces a laptop into the veritable ocean of other Windows laptops will really change that.
hey johnnyredlight its really dependent on the person. as for me, i have a macbook pro but ever since i bought the lumia 920 ive enjoyed windows so my next computer will be a windows computer. when i watch some youtubers they say that they use macs for final cut pro, so if something of that quality (dont know if there is or not, i dont use final cut pro) were available for windows i think more professionals would be switching. that is especially because the mac pro hasnt been updated in a while.
Adobe Premiere Pro and in general for creative software, the range of Adobe products. For music, Ableton suite is also on windows. Gone are the days where apple has the edge on creative software. AFAIK OSX doesn't have native stylus support (nor are there osx tablets).
And things like the surface dial, while a little imperfect, are actually really useful for such creative software (like paint tool/colour selection, or video jogging)
Whether Final cut folks want to learn a new piece of software is another issue. But whatever your creative bag is, windows has the software. I think windows actually has the edge nowadays, given its expanded peripheral toolset/OS touch and pen intergration.
Well actually people have probably been migrating to windows even before all that. I remember a day, when it was macs and only macs. Not so these days.
And your right of course, the OG mac crowd were creatives. They didn't choose mac explicitly out of brand loyalty like the teen fashion tech crowd, they choose it, because at the time, it was the best tool for the job. Same as professionals like reporters using macbooks choose them for reliability and weight.
Now those same people are eyeing things like the surface studio, and actually because the surface dial works with everything in the range I believe, a surface dial and the surface laptop paired with premiere pro, might make a sweet combo for on the go video editing.
And if the speakers are as good as MS made out, it might also be good for on the go music composition. Certainly the surface laptop would make a great reporting/blogging workhorse.
There is the matter of software familiarity, but that's an issue more likely to plague the old dogs, not the new ones.