Bing might be in for a very Microsoft-y rebrand

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Dec 17, 2013
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microsoft-bing-logo-change-2.jpg

Say bye to the iconic "B" logo.
[h=2]What you need to know[/h]
  • Microsoft is testing a rebrand for Bing.
  • The shift replaces Bing's iconic "B" logo with "Microsoft Bing" branding.
  • This appears to be part of an A/B test right now.
Bing appears to be in for a rebrand that will make Microsoft's role in it much more front-and-center. Some Bing users are currently seeing the Bing logo replaced with one that says "Microsoft Bing" and includes Microsoft's main company logo. It seems this is an A/B test right now, meaning it hasn't rolled out to everyone.

Full story from the WindowsCentral blog...
 

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