Disney Movies Anywhere DRM system severs ties with Microsoft Movies & TV

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Disney movies purchased through Microsoft Movies & TV can no longer be added to Disney Movies Anywhere, but why?
Proprietary digital rights systems are complex beasts, and Disney's Movies Anywhere effectively doubles that complexity by letting users buy its movies through various digital outlets and "stored" in a Disney digital locker system – dubbed KeyChest – forever.
Disney's service works with iTunes, Vudu, Amazon Video, Google Play, and most recently Verizon Fios. Microsoft's Movies & TV used to be on that list but users today are being informed that the partnership is being ended.

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