An insurmountable challenge.
While the pandemic took its toll on the entire industry, 343 Industries has carried a uniquely demanding burden. It was not only tasked with reinvigorating one of the industry's most beloved and long-lived franchises, but in some ways, it carries the entirety of the Xbox brand on its shoulders.
In 2013, Microsoft torpedoed the entire brand with its Xbox One vision, alienating gamers from across the spectrum. Not only that, but Halo 5 launched to mixed reviews, with a forgettable story that betrayed expectations in all the wrong ways. Even now, Halo fans lament the loss of Bungie, who are now building Destiny.
Full story from the WindowsCentral blog...