How Minecraft Earth went from HoloLens demo to Pokemon GO rival

[Windows Central]

Minecraft Earth marks a bold stride in augmented reality — aligning with Microsoft's biggest strengths.
Minecraft Earth renders the blocky bestseller a reality, pitching an ambitious augmented world bound for iOS and Android. Collecting resources and scaling 3D creations, Microsoft's upcoming free-to-play is poised to emulate Pokemon GO's successes, drawing players to the streets across the globe. And with the public "early access" debut around the corner, we sat down with Minecraft Earth Executive Producer Jesse Merriam, talking the title from concept to execution.

Full story from the WindowsCentral blog...