- Jul 13, 2013
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How Nokia Flexes Microsoft's Muscle to Lure Reluctant App Developers - Businessweek
Bryan Biniak, Nokia?s global vice president and general manager, said in an interview that the pitch will include a simple massage: Those who decline to build apps for Windows could loses valuable business from Microsoft and Nokia.
?If our employees bank with you, if the company banks with you, if we travel with you, if we stay in your hotels, if we do all these things, you should have an application in our store,? he says. ?We have some muscle here. Let?s start flexing our muscle.?
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Not sure I agree with this kind of strategy
Bryan Biniak, Nokia?s global vice president and general manager, said in an interview that the pitch will include a simple massage: Those who decline to build apps for Windows could loses valuable business from Microsoft and Nokia.
?If our employees bank with you, if the company banks with you, if we travel with you, if we stay in your hotels, if we do all these things, you should have an application in our store,? he says. ?We have some muscle here. Let?s start flexing our muscle.?
___________________________________________________________________________________________
Not sure I agree with this kind of strategy