Microsoft may be shopping your Xbox Live data for targeted political ads

Windows Central

WinC Bot
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Dec 17, 2013
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Election season is coming up on us, and while some of us find that fascinating, many others just want to escape from the back and forth of political jabs and advertisements by turning to our gaming consoles. But if Microsoft has their way, your Xbox will no longer be an oasis from the politics.
According to the Washington Post, Microsoft was working CPAC, the yearly meeting of conservatives, pushing the idea of using Xbox Live gamertags and public information to build a demographic database to use for targeted political ads on your dashboard, as well as in Skype and MSN.

Full story from the WPCentral blog...
 

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