Lost in all the CMA posturing and chest besting is that Ubisoft chargest the most for their own game streaming package. They are unlikely to undercut their own package by charging lrss for "Activision+" than for Ubisoft+. Probably why the EU saw no reason to demand changes in their territory since the deals MS alrrady signed are more consumer friendly than what the CMA accepted.
Consumers on non-GP cloud services (Luna?) that hadn't already signed with MS will likely be worse off than signing up up with GP.
The fun begins...soon...as two years of bottled up deals explode.
Things like what happens with Embracer, who if anybody buys EA, Warner Games, or UBISOFT. Will Netflix, Amazon, Disney, or Apple jump in?
And, of course, how XBOX restructures post purchase; will Activision be broken up or run as a fully owned independent? Will COD continue as a yearly resource-drain? Will XBOX be spun off as a semi independent publisher?
The fun is just starting.