A lot of controversial moves are being made lately some good for the platform some bad all depends on peoples point of view. So I just wanted to share some thoughts on current events and if it makes or breaks our ecosystem.
Wordament
Wordament is a popular game on WP7/8 but lets be real it's not a phone seller people aren't going to buy WP's because of Wordament. I know exclusivity is a big thing especially in the gaming world but in the gaming world exclusives are advertised on TV, posters etc you're not going to see Wordament advertised at your local subway station it's not going to happen MS isn't going to spend top dollar advertising small WP8 games. Exclusives are pointless if their not being advertised simple as that.
Xbox Live is a paid service you have tons of Xbox Live users on iOS and Android they deserve to get some sort of support but what MS should do is make Xbox Live Gold free if you have a registered WP8, Win8 registered device.
Instagram
Instagram should be coming to Windows Phone's soon its too big to ignore and MS knows that but here's the thing I don't want the same Instagram app iPhone and Android users have. IOS is built on apps, Android is built on features, WP is built on experiences. Instagram, Facebook and other key major apps should be different on WP compared to its iPhone and Android counterparts. What I mean by that is I want to see an Instagram app use all of WP8, Win8 API's and maybe even have an Xbox companion app to go along with it.
An app that fully utilizes the WP8, WIN8 API will provide a way better, fresher experience like thing about pinning sub live tiles of people you follow, or dynamic Instagram lock screens, or instance Facebook video calls via Skype those little experiences is what can take the Windows ecosystem to the next level. Hopefully that's what MS is visioning a separate Instagram experience specifically for Windows Phone, Windows 8, Xbox 360 that's why the app is taking so long.
Office
Office will be on IOS it's just to big of a platform to ignore but here is the kicker you have to pay 100$ yearly to edit Office documents while WP8 and Windows 8 RT users get Office for free. If you want Office an your iPhone 4S/5 your literally paying 300$ to get office while you can buy an HTC 8S or Lumia 620 for 0$ and get Office for free and that's a big advantage for Windows users. So Office on another platform is not so bad it makes money for MS and if advertised right it can point people towards Windows Phone's and RT devices because its free. Office is isn't cheap.
WP8/Win8 sales
If MS sells 100 million Windows 8 devices and if 10% of those users decide to move and try a WP8 that's 10 million WP8 sales. WP8 sales will come through the success of Windows 8, Surface Pro and Xbox 720. WP8 will depend on the success of Surface Pro if the Surface Pro flops MS is in trouble what I mean by flop is that it doesn't deliver an excellent end user experience OOB I don't want something slow, heating up or randomly restarting the Surface Pro must be near perfection because a lot of eyes are on this device.
For example my entire head of department leaders want Surface Pro's to replace their latitudes that's at least 20 users now if they love their Surface Pro experience it would be dead easy to convince some users to try a WP8 now if you take that to the general public if you MS can convince 10% of current Windows users to try Windows Phone 8 that's a win and that's what needs to be done.
In regards to marketshare. Marketshare is overtime its the bigger picture its better if MS pulls double for every hardware refresh so we all know this year its 4x more than last year so the next HW refresh which I assume will take place Q2 2013 if they can make it from 4x to 8x that's a big win. If they can get 1 WP flagship on top 3 for all carriers that's a win regardless if its 1, 2 or 3 and that's the goal. WP8 will be in 3rd or 4th depending on BB10 success but I don't think MS will give up on mobile.
Worse comes to worse MS will design Win9 with a one OS strategy on all different types of screen sizes.
Well that's it just my thoughts on current events sales etc since a lot of people are so concerned right now and its only November.
Wordament
Wordament is a popular game on WP7/8 but lets be real it's not a phone seller people aren't going to buy WP's because of Wordament. I know exclusivity is a big thing especially in the gaming world but in the gaming world exclusives are advertised on TV, posters etc you're not going to see Wordament advertised at your local subway station it's not going to happen MS isn't going to spend top dollar advertising small WP8 games. Exclusives are pointless if their not being advertised simple as that.
Xbox Live is a paid service you have tons of Xbox Live users on iOS and Android they deserve to get some sort of support but what MS should do is make Xbox Live Gold free if you have a registered WP8, Win8 registered device.
Instagram should be coming to Windows Phone's soon its too big to ignore and MS knows that but here's the thing I don't want the same Instagram app iPhone and Android users have. IOS is built on apps, Android is built on features, WP is built on experiences. Instagram, Facebook and other key major apps should be different on WP compared to its iPhone and Android counterparts. What I mean by that is I want to see an Instagram app use all of WP8, Win8 API's and maybe even have an Xbox companion app to go along with it.
An app that fully utilizes the WP8, WIN8 API will provide a way better, fresher experience like thing about pinning sub live tiles of people you follow, or dynamic Instagram lock screens, or instance Facebook video calls via Skype those little experiences is what can take the Windows ecosystem to the next level. Hopefully that's what MS is visioning a separate Instagram experience specifically for Windows Phone, Windows 8, Xbox 360 that's why the app is taking so long.
Office
Office will be on IOS it's just to big of a platform to ignore but here is the kicker you have to pay 100$ yearly to edit Office documents while WP8 and Windows 8 RT users get Office for free. If you want Office an your iPhone 4S/5 your literally paying 300$ to get office while you can buy an HTC 8S or Lumia 620 for 0$ and get Office for free and that's a big advantage for Windows users. So Office on another platform is not so bad it makes money for MS and if advertised right it can point people towards Windows Phone's and RT devices because its free. Office is isn't cheap.
WP8/Win8 sales
If MS sells 100 million Windows 8 devices and if 10% of those users decide to move and try a WP8 that's 10 million WP8 sales. WP8 sales will come through the success of Windows 8, Surface Pro and Xbox 720. WP8 will depend on the success of Surface Pro if the Surface Pro flops MS is in trouble what I mean by flop is that it doesn't deliver an excellent end user experience OOB I don't want something slow, heating up or randomly restarting the Surface Pro must be near perfection because a lot of eyes are on this device.
For example my entire head of department leaders want Surface Pro's to replace their latitudes that's at least 20 users now if they love their Surface Pro experience it would be dead easy to convince some users to try a WP8 now if you take that to the general public if you MS can convince 10% of current Windows users to try Windows Phone 8 that's a win and that's what needs to be done.
In regards to marketshare. Marketshare is overtime its the bigger picture its better if MS pulls double for every hardware refresh so we all know this year its 4x more than last year so the next HW refresh which I assume will take place Q2 2013 if they can make it from 4x to 8x that's a big win. If they can get 1 WP flagship on top 3 for all carriers that's a win regardless if its 1, 2 or 3 and that's the goal. WP8 will be in 3rd or 4th depending on BB10 success but I don't think MS will give up on mobile.
Worse comes to worse MS will design Win9 with a one OS strategy on all different types of screen sizes.
Well that's it just my thoughts on current events sales etc since a lot of people are so concerned right now and its only November.