To be honest with you, Microsoft dropped the ball big time on mobile (again) by being so closed focused. The paradigm of shift of old no longer applies (Enterprise to consumers) as people didn't not have a PC and it was luxury must people couldnot afford. Now, the smartphone in your pocket has more processing power and capibilities than these PCs.
Now the paradigm shift is Consumer to Enterprise through BYOD.
They litterally handed that market to Android and IOS on a platter, sure workplace PCs run Windows that is because those who are using them grew up with Windows PCs. The future generations are growing up with android and ios as their computing platfrom not windows.
Consider this:
how many people do you know use the term 'ipad' to mean tablet?
how many people use 'google it' to mean 'search the web'
how many people now use their laptop or pc as opposed to phones for browsing, communication and work?
Pretty much all people are consumers first and enterprise users second either by extension or direct usage.
I personally use my desktop or laptop when I need to do proper work and for basic tasks I can use my smartphone.
Well I would say I could use my L930 to do basic tasks... but... *sigh* that is more like I can use my L930 to do basic tasks 70% of time when it's not busy trying to take a vacation and leaving me with a unresponsive paperweight in the process.
Sadly, what Microsoft is doing is hoping to come back again with Windows on ARM with UWP but... they neglected the very foundation UWP would have thrived with - Consumers.
Developers need users and without apps there are no users so completely foregoing the Consumer market is absolutely suicidal.
The mythical surface phone will need apps to succeed as when the iphone was released smartphone computing was not in the forefront of consumer computing - it was seen as the nerdy guys with his or her fancy gadgets. As such the iphone had almost zero apps and did not even have copy + paste.
But that methodology will not work today, it must have a strong foundation to succeed but by foregoing the consumer market they have undermined themselves completely.
Windows on ARM hinges on:
1) Apps
2) Performance per SOC cycle as emulation tends to take more processing power
3) Battery and power optimisations as battery tech has not progressed much at all when compared to everything else.
So it's a circular argument... apps, apps, apps.
08-17-2017 11:51 AM