Why Microsoft Band is in short supply (it's not a marketing conspiracy)

Windows Central

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Dec 17, 2013
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This week, Microsoft entered the health and fitness wearables business with the Band. The Microsoft Band is meant to crush the competition, take on Fitbit, Jawbone, Apple, and Android Wear. Therefore, it makes sense that Microsoft wants limited supplies so that they can garner 'sold out' headlines everywhere, creating the appearance of high demand.

The only problem with everything I just wrote is it is entirely wrong. Let me squelch some myths here about the Microsoft Band and what Microsoft is trying to do.

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