"You've got to remember even the Apple regeneration started with colorful iMacs. So let us first get the colorful iMacs. I think with what we're doing with Lumia, we're at that stage. I want to do good devices that people like, and then we will go on to doing the next thing and the next thing." ? Nadella 7/14/15
Microsoft's CEO Satya Nadella made the humble acknowledgment above that Microsoft, concerning phones, is in a state of regeneration.
In his candid comparison to Apple's regeneration that saw the Cupertino company rise from near ruin with the help of the bold, colorful and reimagined iMac. He communicated that Microsoft's new Lumia's were positioned as a similar stimulus for Redmond's mobile endeavors.
Full story from the WindowsCentral blog...