Microsoft should follow this recipe for 'Surface Phone' success

Windows Central

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Dec 17, 2013
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Microsoft is working on … something, that much we know. And if it is a "Surface Phone," how will Redmond get it into people's pockets?
Microsoft has spent the last two years alienating its phone fan base and developer community on mobile, leaving a tiny handful of third-party hardware OEMs to keep Windows 10 Mobile on life support, while popular services like Flipboard and Spotify abandon the platform. Anyone following Microsoft's moves in this space would be forgiven for assuming the company had zero aspirations of getting back into the phone game.
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