Less research required.
One of the biggest problems with the Xbox platform at a global level is how poorly Microsoft supports countries outside of its home turf. The U.S. and U.K. enjoy top-tier support for things like services, games, and features, but other countries, particularly those with less popular languages, often get the short end of the stick. It's often said that competing platforms like Nintendo and PlayStation do far more to support localization and language displays in their respective storefronts, and thankfully, Microsoft is finally working to up its game in this area.
Full story from the WindowsCentral blog...
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