Okay in that case you'll have to remove all the partitions using diskpart commands first and then attempt the install
I have the problem: Windows 10 installation started, then I receive "Restoring your previous version of Windows" and it is in loop indefinitely.
I have made as you described:
1. deleted all partitions on c:
2. downloaded Windows 8 ISO and created bootable USB
3. Now I run the device with Volume UP button pressed, select the device to boot
4. I see the 1st window with selection language, keyboard and it does not react on button clicks.
What I can try else to recover my device?
P.S. I have yet one the same device , it works under windows 8.1, not upgraded. May be it can help somehow?