I would have the commercial start with the Steve Jobs quote of no ones wants a stylus and cut to Tim cook talking about the "Pencil" ... then I could cut to Tim Cook quote about Microsoft is confused turning a tablet to a pc and pc to tablet and cut to Tim Cook holding up the Ipad with the accessories. Then i would have a quick flash history of the surface with the year highlighted in the upper left hand corner. And have a little blurb about them finally catching up ..
HOW WOULD YOU MARKET THE SURFACE 4?
HOW WOULD YOU MARKET THE SURFACE 4?