Other than it being a "Surface" why would someone chose this over something like the Dell XPS 13?
dell xps series is nice. but to my bible study leader, majority of the windows devices just don't look as good as her macbook air.
she knows pretty much jack about computers other than "look how pretty!". if i show her the surface laptop in burgundy and tell her it is estimated to last over 14 hours without having to be plugged in, well... I'm sure if she'd been in the market for a new computer, she would choose it over the xps.
outside of these tech forums, I'm guessing there's plenty of people who make decisions on similar line of reasoning.
i don't question those people nor do i necessarily condone/understand those lines of reasoning. it is what it is. to each their own.