Lumia 735 - Web order or Direct Fulfillment?

[ace1287]

According to the rumors these will be the only two options to acquire the Lumia 735 from Verizon on Thursday - What exactly is "Direct Fulfillment?" and is it a faster way to get the the phone than ordering on the web?

 

[RumoredNow]

Sounds like a fancy way of saying you can buy it in-store???