Microsoft likely to rename Nokia Camera to Lumia Camera

[Windows Central]

File this one under obvious, but as Microsoft continues to rebrand previous Nokia app releases for their Lumia line, the Nokia Camera app is most likely up next. Nokia Camera is perhaps the most high profile app for Nokia as it encompasses all of their photography might on Windows Phone, offering unique manual controls to mobile shutterbugs.
The apparent replacement name for Nokia Camera is of course Lumia Camera, a trend we saw kick off with the Lumia Help + Tips app. Evidence for the change is found under the app settings in the latest Nokia Camera release from this morning. Below the default settings, reference to 'Lumia Camera' instead of Nokia Camera, is found, giving substantial credence to the expected change.

Full story from the WPCentral blog...

 

[AwesomeLewis24]

Microsoft are slowly killing off all aspects of Nokia and it's branding.. It's a shame to see it go like this..

 

[Llordy]

In the coming months expect the NOKIA brand to be completely removed. In its stead Microsoft may rename the devices to a near ubiquitously well know brand name, rather than trying to make a new brand, or using their own name, they want to bring an experience that is well know, familiar, and comfortable for the transition for consumers.

Expect the expected...expect the predictable...expect...

 

[xandros9]

Microsoft are slowly killing off all aspects of Nokia and it's branding.. It's a shame to see it go like this..

its not that they're killing it, its that Nokia still exists and still has the rights to the name.