- Aug 26, 2014
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Okay, the article Microsoft is reportedly working on bringing Cortana to iOS and Android has brought on a lot of hate because so many people think that not keeping Cortana as an exclusive on Windows Phone will kill the Windows Phone platform.
This is nonsense, and let me explain exactly why it will HELP and not HURT the Windows Phone ecosystem.
As user jjmurphy stated in the comment section of the article:
This is a large part of what is driving Microsoft here. To go almost all in on MS services, they would need to buy the Office 365 subscription in order to take full advantage. $$ for MS. Not to mention, when people use Cortana, Bing is being used instead of Google. Taking away more of Google's advertising $$ and giving it to MS is a GOOD idea. It weakens Google, just like Microsoft is looking to do with the Cyanogen Mod.
Microsoft isn't stupid. They are releasing all of this on other platforms to WEAKEN the services on those other platforms.
This isn't going to make people say, "Why did I even choose Windows Phones," except for the few idiots who can't see what is happening. In time, it is going to make people say, "Why am I using an iPhone/Android if I'm using all of MS services anyway. I can get better integration on my home and office PCs if I go all in and get a WP."
People complain that "Outlook" and "Office" are better on iOS than on WP, and that isn't fair. Yeah, go cry me a river. The code was already there for Outlook, because this new version was purchased from another company and rebranded. It takes time to port it over, and it is being done as a universal app for Windows 10. When Microsoft is done here and we have Windows 10, we will have the exact same product that iOS has with one major exception. Windows Phone users won't have to pay for advanced features in Office 365. We'll get it all, free.
Cortana simply won't integrate into the OS on iOS and Android the way that it does on Windows Phones. Advantage, Windows Phones by a long shot.
Also, by encouraging people to use Cortana on Android and iOS, Bing will be used. This will take a lot of advertising dollars away from Google by keeping them from using their own services. It will WEAKEN Google, which is good for Windows. Apple is reportedly looking to start their own search engine and abandon Bing. By bringing Cortana to iOS, it will strengthen Bing's presence there as well.
Remember also that Cortana lives in the cloud. She will be better able to serve by learning more details about more people. Porting her over to iOS and Android will increase that exposure and increase her accuracy even further. This is GOOD for the Windows ecosystem. As Cortana becomes more powerful here, more and more people will want to get a version of her that is fully integrated into the OS to better take advantage of her. That means a future growth for Windows Phone.
Think also about it this way: For all of you that say, "Don't bring Android App compatibility to Windows Phone because it would kill Windows Phone (and I agree here)," remember that bringing Cortana to Android and iOS is the same thing, but in reverse. Suddenly, you've got iPhone and Android trying to be a Windows Phone, and it won't run as well on a non-native platform.
Kudos to Microsoft if they pull this off.
It's kind of like Microsoft saying to iOS and Android, "I want to be your friend. I come bearing gifts." Then Microsoft feeds them tons of sugary soft drinks, cakes, and pies, and let's not forget lots of fried foods fried in bacon grease. iOS and Android are delighted at all the free goodies until they get fatter and fatter until they can barely move. Finally, they drop dead from a heart attack. They don't even see it coming, and that's the best part, because coming it is.
Haters gonna hate, but let's keep the discussion professional as opposed to childish. If all you want to do is call names, then please find another place to discuss. If you have valid points, then I'm willing to listen. But be warned, I will most likely provide a counter-argument in the most positive way I can find to spin it. (Positive meaning I'm going to be as nice as I can about it without being mean, in case you didn't get that.)
This is nonsense, and let me explain exactly why it will HELP and not HURT the Windows Phone ecosystem.
As user jjmurphy stated in the comment section of the article:
jjmurphy said:I would bet that to get the full "use" out of cortana, you'll need to install all the MSN apps, along with outlook, etc. They aren't dumb. If someone wants to use Cortana on their iphone/android, they'll need to go almost all in on MS services.
This is a large part of what is driving Microsoft here. To go almost all in on MS services, they would need to buy the Office 365 subscription in order to take full advantage. $$ for MS. Not to mention, when people use Cortana, Bing is being used instead of Google. Taking away more of Google's advertising $$ and giving it to MS is a GOOD idea. It weakens Google, just like Microsoft is looking to do with the Cyanogen Mod.
Microsoft isn't stupid. They are releasing all of this on other platforms to WEAKEN the services on those other platforms.
This isn't going to make people say, "Why did I even choose Windows Phones," except for the few idiots who can't see what is happening. In time, it is going to make people say, "Why am I using an iPhone/Android if I'm using all of MS services anyway. I can get better integration on my home and office PCs if I go all in and get a WP."
People complain that "Outlook" and "Office" are better on iOS than on WP, and that isn't fair. Yeah, go cry me a river. The code was already there for Outlook, because this new version was purchased from another company and rebranded. It takes time to port it over, and it is being done as a universal app for Windows 10. When Microsoft is done here and we have Windows 10, we will have the exact same product that iOS has with one major exception. Windows Phone users won't have to pay for advanced features in Office 365. We'll get it all, free.
Cortana simply won't integrate into the OS on iOS and Android the way that it does on Windows Phones. Advantage, Windows Phones by a long shot.
Also, by encouraging people to use Cortana on Android and iOS, Bing will be used. This will take a lot of advertising dollars away from Google by keeping them from using their own services. It will WEAKEN Google, which is good for Windows. Apple is reportedly looking to start their own search engine and abandon Bing. By bringing Cortana to iOS, it will strengthen Bing's presence there as well.
Remember also that Cortana lives in the cloud. She will be better able to serve by learning more details about more people. Porting her over to iOS and Android will increase that exposure and increase her accuracy even further. This is GOOD for the Windows ecosystem. As Cortana becomes more powerful here, more and more people will want to get a version of her that is fully integrated into the OS to better take advantage of her. That means a future growth for Windows Phone.
Think also about it this way: For all of you that say, "Don't bring Android App compatibility to Windows Phone because it would kill Windows Phone (and I agree here)," remember that bringing Cortana to Android and iOS is the same thing, but in reverse. Suddenly, you've got iPhone and Android trying to be a Windows Phone, and it won't run as well on a non-native platform.
Kudos to Microsoft if they pull this off.
It's kind of like Microsoft saying to iOS and Android, "I want to be your friend. I come bearing gifts." Then Microsoft feeds them tons of sugary soft drinks, cakes, and pies, and let's not forget lots of fried foods fried in bacon grease. iOS and Android are delighted at all the free goodies until they get fatter and fatter until they can barely move. Finally, they drop dead from a heart attack. They don't even see it coming, and that's the best part, because coming it is.
Haters gonna hate, but let's keep the discussion professional as opposed to childish. If all you want to do is call names, then please find another place to discuss. If you have valid points, then I'm willing to listen. But be warned, I will most likely provide a counter-argument in the most positive way I can find to spin it. (Positive meaning I'm going to be as nice as I can about it without being mean, in case you didn't get that.)