Why MS restricts the app selection by country?

zack251

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Jan 22, 2013
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I notice many apps are not listed in the store of my country and I understand that Microsoft restricts app selection by region. Is there any reason for this?
 
I am using a Malaysian version of Lumia 820. I can't find the new app to sync Google contacts - Gcontacts (was featured on this website). Also certain games like Where's my water not listed.
Why would the developers want to restrict their apps?

I believe the developer chooses what regions they want their app available in.