Xbox's new ad campaign is disruptive by design." An advertising expert breaks down Microsoft's controversial 'This is an Xbox' marketing blitz.

[Windows Central]

Ad expert and YouTuber Deadly Headley breaks down the latest moves at Xbox, specifically with his take on the "This is an Xbox," advertising push.

Xbox's new ad campaign is disruptive by design." An advertising expert breaks down Microsoft's controversial 'This is an Xbox' marketing blitz. : Read more

 

[HeyCori]

Controversial opinion: There is nothing controversial about that ad.

The only people complaining are trolls, people who already don't like the brand and will find any excuse to badmouth it, and journalists looking for easy clicks.

The idea that the Xbox brand is now on a multitude of devices isn't a hard concept to grasp.