Why is the SAR rating so high on the trophy?

My Verizon Users - View Single Post - HTC Trophy Official Specifications

Battery / SAR


Battery (1300 mAh)
Usage: Up to 294 mins.
Standby: Up to 286 hrs.
1.48W/kg @ 1g (HEAD); 1.02 W/kg @ 1g (BODY)

I think they are trying to cook our brains faster or we can cook an egg with it? I actually had not looked up the rating before I ordered, then again if Verizon had more than 1 WP7P I would have looked at others.