Forza Horizon 5 was released in 2021, 4 years later on playstation. Do you think a player is willing to wait 4 years to play a game? Basically like SOT, another GAAS, After reaching its full potential.
What is the purpose of an exclusive game? To attract players to its ecosystem (gamepass or consoles or both, ....)! For it to work, this exclusivity period must be frustrating enough to push a player to go to your ecosystem. I think that from 1 to 2 years, it's sufficiently frustrating to push a player who wants to play this game to go to your ecosystem.
So, a long enough temporary exclusivity has the same positive effect (or almost) as a permanent exclusivity.
But does a permanent exclusivity exist? Who can today, on this industry situation, say that an exclusivity will be permanent? Even PlayStation can't, especially given the direction they are taking.
It's fine that Forza Horizon 5 comes out on PlayStation. The game has reached its potential and has done its job of attracting players to Xbox.
I think we won't have to wait long to hear about the release of Forza Horizon 6. And that would be very smart:
- The new revenues from Forza Horizon 5 will help amortize the development costs of Forza Horizon 6.
- It will help introduce the franchise to PlayStation players and make them want to play the sequel, knowing that FH6 won't be released on other platforms right away. It would create frustration and push players towards the Xbox ecosystem (Game Pass on PC and/or Xbox consoles).
So it's a very good move ! (Moreover, all the buzz around an Xbox game going to PlayStation will only boost sales, it's really well played)