This seems so weird and doesn't make sense. What about that was going to be withheld until a month from release, the entire existence of the game? I don't get it.
Also, I agree this could do better than The Show because of the NFL fan base and sales of NFL games vs. MLB ones. However, I'd 100% purchase a first-party baseball game, if it turned out even halfway decent. Another football game? I'm 50-50 on that because while I like football, I got Madden 15 as the first Madden I purchased in 7 years, and I kept it for maybe 2 months. I just got bored. The new PGA Tour would be higher on my list of intrigue than another football title.