The Lumia Denim update is hitting more devices each day, and a big chunk of those are country variants often marked as CV. Country variants are non-carrier phones, but even though they are SIM unlocked, they still feature region localization including default language, preloaded apps pertinent to that country and carrier network settings.
Because of this there is no such thing as a "generic" Lumia Windows Phone. Hong Kong, Mexico, Thailand, Norway, and others all have their own country variant of each Lumia model. These country variant Lumias are increasingly eligible for the Lumia Denim update, including the Lumia 930 starting today. However, not all of CVs are yet cleared, and if you bought your Lumia from a retailer, you might not know its region code.
Full story from the WindowsCentral blog...