MSFTisMIA
New member
- Dec 20, 2012
- 23,952
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The simple truth is that the 810 and 8X on t-mo were casualties the company fully accepted in taking on once they made changes to their business model. The Lumia 521/635 are always gold mines for t-mobile for one reason only:
When you make a carrier branded phone for $130 without a contract, you sell the idea of these things being disposable. They're so "cheap" in the consumer's eyes that it is easier to upgrade to the next cheap one than get more mileage out of their current cheap one.
If that's the case, why would you push updating them? I'm sure their analytics can tell them what % of those people who wont upgrade and how much of that group keeps their phones, stays in t-mo vs getting another phone or jumping to another carrier.
To me, if you can, buy a popular carrier branded phone of you don't have the cash and are comfortable with the contract. If you're in the know and able to do so, buy your models unlocked.
When you make a carrier branded phone for $130 without a contract, you sell the idea of these things being disposable. They're so "cheap" in the consumer's eyes that it is easier to upgrade to the next cheap one than get more mileage out of their current cheap one.
If that's the case, why would you push updating them? I'm sure their analytics can tell them what % of those people who wont upgrade and how much of that group keeps their phones, stays in t-mo vs getting another phone or jumping to another carrier.
To me, if you can, buy a popular carrier branded phone of you don't have the cash and are comfortable with the contract. If you're in the know and able to do so, buy your models unlocked.
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