I've converted a number of people. Lots of family, and some friends. Even a couple apple fanatics, which REALLY surprised me. I have spare phones laying around so I let people take them for test runs. I tell ya, once they use it for a while and REALLY get to know windows phone, just about everybody converts. The ONE thing that has prevented the loaners from converting is heavy iMessage users. Despite liking WP8 and the phones themselves, their friends and family won't stop sending them iMessages, and if you are not using an iphone, you just plain don't get their messages. Those people said if their friends could get it through their skulls to send sms or Whatsapp instead of iMessages, then they would have converted.