The dude next to me got out is galaxy nexus tablet then tried to balance on the tray table..kept falling over. So he got his girlfriend purse to sit it on. Meanwhile I had popped out my kickstand sat back and relaxed not my movie.
ROTFL. That OP, would make a great short spot for the Surface. In fact, didn't Windows Phone do these "shorts" back when it launched? Might be time to revisit those and get creative.
A perfect add would be - ipad, galaxy tab and surface - 3 people sitting at a station waiting for a train with a device each.
Ipad guys opens Netflix starts watching a film - galaxy guy and surface guy follow suit picking the same film.
email notification comes in on all three devices ipad guy dismisses it - galaxy guy pauses film to deal with it - surface guy taps notification outlook snaps to 1/3 while film rolls.
tweet notification comes in on all three devices ipad buy pauses film to deal with it - galaxy guy switches from email to deal with it (throw in some guaranteed lag for having multiple apps open) - surface guy taps notification twitter replaces email on 1/3 while film rolls.
Facebook notification comes in - chaos ensues between galaxy tab and ipad guy as they try to juggle apps and responses. Surface guy calmly flicks between the apps while the film rolls deals with everything and settles back into the film as the train pulls in.
Surface guy is the only one of the 3 that notices the train and calmly gets on board.
Tagline could be something like "Surface, get more done wherever you go"