The fact that my data are stored in the cloud. Still after seven months or so I don't like this info floating around on MS servers. Personally I'd prefer a local data store and an optional encrypted online backup.
On the phone or synced to a laptop as an option, with 'store online' as the default. I have 96GB of space on my 1520, so in principle there is plenty of room. MS states that the data is secure, but it kind of looks like nothing connected to the internet is ever secure. Anyway, I doubt hackers want to know what time I go to bed, but if there was a 'local storage only' option I'd still use it.By local, do you mean on the phone?
Anyway, I doubt hackers want to know what time I go to bed, but if there was a 'local storage only' option I'd still use it.
For me, it's not local vs cloud storage. It's HOW that data is being used. Sure MS says they don't sell the data to anyone, but I can see a future where advertisers can customize their delivery to YOU based on your sleep patterns, your commute route, your free time locations, etc. The big picture, long term question is how we are helping advertisers reach us. Big question.
Lol I could care less if ms knows my heath patterns, silly people!
You say that now...
How about a future that as soon as you wake up, you get ads on your phone or wearable such as "We noticed that you're not sleeping well. How about this medication..." or "We noticed that you may be having some erectile issue due to the lack of HR spikes at night. How about this medication.." or "You seem to drive pretty fast on your commute. How about a new insurance quote?" or "This is your local Police Department, you have been issued a ticket for running the red light at 9:05pm on 5/16/2015 at the corner of 1st and Main." (See the pattern here?)
Yes, I know it sounds Big Brother-ish, but the potential is there and the advertisers are CHOMPING at the bit to get to the data. Trust me on this.
ScaryYou say that now...
How about a future that as soon as you wake up, you get ads on your phone or wearable such as "We noticed that you're not sleeping well. How about this medication..." or "We noticed that you may be having some erectile issue due to the lack of HR spikes at night. How about this medication.." or "You seem to drive pretty fast on your commute. How about a new insurance quote?" or "This is your local Police Department, you have been issued a ticket for running the red light at 9:05pm on 5/16/2015 at the corner of 1st and Main." (See the pattern here?)
Yes, I know it sounds Big Brother-ish, but the potential is there and the advertisers are CHOMPING at the bit to get to the data. Trust me on this.
Sorry to call you on it but: your first three are already happening at places like Amazon that use your shopping patterns and click-streams to forecast your buying habits/needs. I remember once looking at books about some mundane topic (perhaps, "meditation") and seeing a recommendation for something totally unrelated (perhaps, "DIY car maintenance") under the "Customers like you also bought" and went, "HOLY CRAP, I actually need that book!" LOLYou say that now...
How about a future that as soon as you wake up, you get ads on your phone or wearable such as "We noticed that you're not sleeping well. How about this medication..." or "We noticed that you may be having some erectile issue due to the lack of HR spikes at night. How about this medication.." or "You seem to drive pretty fast on your commute. How about a new insurance quote?" or "This is your local Police Department, you have been issued a ticket for running the red light at 9:05pm on 5/16/2015 at the corner of 1st and Main." (See the pattern here?)
Yes, I know it sounds Big Brother-ish, but the potential is there and the advertisers are CHOMPING at the bit to get to the data. Trust me on this.
WOAH!!! I'm going to call a Tangent Alert on MYSELF! WOOP WOOP WOOP!!! Let's get back on topic.
Lol I could care less if ms knows my heath patterns, silly people!
so I have a vague idea that there's something intrinsically wrong about hyper-targeted marketing. Still, I can't construct an argument in my own head about why it's a threat. The best idea I can come up with -- and I'm admittedly grasping at straws here -- is the following:
When advertisers know too much about us, they can create ads that are so exquisitely tailored to our circumstances that we effectively "can't refuse."
Easily answered by reading the terms and conditions though.The big picture, long term question is how we are helping advertisers reach us. Big question.