BrackleyDave
New member
"What WP needs to succeed"
I guess that depends of what you mean by succeed. If Microsoft want to get a massive market share like Android then they should unlock all the restrictions on the operating system and let the development community embrace it and enhance it.
To my mind the biggest boost to Android's success has been through the development community taking each version and customizing it and rooting it and just generally hacking it about a bit. Most android users don't install these customized builds though, but the resulting buzz in the development world means that there are lots of developers out there who're keen to write top notch software for the Android platform.
I guess the risk with that approach would be that malware might get onto the platform and Microsoft might miss out on some of their 30% cut for every transaction on the store, but in return they could boost their user base massively, which in return will increase the sale potential of the app store (which is the aim of the game anyway
Maybe it's not the aim to be the most popular mobile OS and maybe they're trying to reach a smaller audience that are more discerning about software quality and security, so in which case it seems as though they are heading in the right direction. Blackberry have done (emphasis on have) very well targeting the Business market for many years, so maybe that's where Microsoft see the future of the Windows Phone Platform. It would make sense, as they have the office offering and all the enterprise security stuff from the windows back end.
Either way I think Microsoft are reaching a crossroads where they need to decide what Windows Phone is for and where they want it to be. Ticking away at 3-10% of market share every year is all very well for a while, but it can't sustain itself forever
I guess that depends of what you mean by succeed. If Microsoft want to get a massive market share like Android then they should unlock all the restrictions on the operating system and let the development community embrace it and enhance it.
To my mind the biggest boost to Android's success has been through the development community taking each version and customizing it and rooting it and just generally hacking it about a bit. Most android users don't install these customized builds though, but the resulting buzz in the development world means that there are lots of developers out there who're keen to write top notch software for the Android platform.
I guess the risk with that approach would be that malware might get onto the platform and Microsoft might miss out on some of their 30% cut for every transaction on the store, but in return they could boost their user base massively, which in return will increase the sale potential of the app store (which is the aim of the game anyway
Maybe it's not the aim to be the most popular mobile OS and maybe they're trying to reach a smaller audience that are more discerning about software quality and security, so in which case it seems as though they are heading in the right direction. Blackberry have done (emphasis on have) very well targeting the Business market for many years, so maybe that's where Microsoft see the future of the Windows Phone Platform. It would make sense, as they have the office offering and all the enterprise security stuff from the windows back end.
Either way I think Microsoft are reaching a crossroads where they need to decide what Windows Phone is for and where they want it to be. Ticking away at 3-10% of market share every year is all very well for a while, but it can't sustain itself forever