One thing to remember about Microsoft, is they do SO much more than just phones, in fact phones are VERY small potatoes to them, PC software and such is their bread and butter!
That is very true but their unified vision of one OS across all form factors makes it quite apparent that mobile has to be part of the story - or you will have an incomplete story with no proper flow
And why can't we have bread with butter and jam too? :grin:
Yeah but they know that is only for so long. I currently pay about $150k per year to MS for desktop support and probably $400k more for server and developer support. However that revenue will eventually morph into something with IoT.
That's quite a lot of money - I'm guessing there must be hundreds of computers where you work
Good thing is MS is working quite a lot in the enterprise sector with better innovation and increased number of services - or do you feel different?
But, unfortunately, their grasp on the software front is being overtaken or simply beaten in two key areas: Education and Mobile. If young people are being exposed to Apple and Android throughout their elementary, middle, and high school years, they will have learned how to be productive using those environments. Once in college or in the work force, they will have no need to use Microsoft software unless they go into a specialized field that was built around it. These fields are everywhere now, but new industries in the next 20 years or so might be built using what today's young people are familiar with....iOS and Android. It is a must that they capture widespread youth appeal if they want to remain at the top of the software hill in the future. They need "cool", viral apps and mobile products. Doing things like announcing the Hololens 5 years before normal people can get their hands on it is not going to cut it.
I have to disagree here since this appears like a one sided viewpoint - MS isn't losing out in education at all - it would only seem that way since the education market in USA is tough for MS while just about every other country in the world uses MS products or the more analogue book and paper. Certainly in majority of colleges around the world windows laptops are the norm and apple is the exception. Chrome books aren't even a thing anywhere outside USA
I cannot see how ios or android will enter the productive space with their apps - it just can't be done - this week alone I was working with 240 excel files with each file having 1440 columns and 255 rows - there was simply no way to work with all those files using a touch interface - a keyboard and mouse were a complete necessity
Online learning sites like edx depend on the browser and a tablet or phone browser just can't handle it - I've tried it myself
Cool viral apps aren't the solution for capturing the attention of the youth
It's pretty hard to have a marketshare without substaintive new handsets. Certainly I am not saying some people haven't left. Certainly those who like new and shiny, will have probably moved on. But I think the number of people actually still using windows phones is frequently underestimated.
i agree with you on this one.